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ENTRY No. 001OFFICIALLY RECOGNISED BY NOBODY

APPLIES
TO YOU

Aura

/ ˈɔː.rə /

NOUN · ALSO A CURRENCY YOU ARE SHORT OF

WHAT “AURA” ACTUALLY MEANS

A person’s perceived coolness, confidence or presence. People joke about “gaining” or “losing aura points” depending on how impressive or embarrassing something they did was. Saying someone “has aura” means they come across as effortlessly cool.

ZACK’S TRANSLATION

A credit score for vibes. You lost 400 points on Tuesday when you waved back at someone who was waving at the person behind you.

“AURA” USED IN A SENTENCE

  • “He tripped on stage and kept walking like nothing happened. Insane aura.”

    He also kept walking into the wrong room. Aura is mostly confidence and luck.

  • “Minus 1,000 aura for crying at the dentist.”

    The dentist has seen worse. The dentist has seen you before.

  • “She doesn’t post. That’s aura.”

    Or she forgot her password. Mystery is cheap.

TRANSLATION SERVICE

WHAT THEY SAY“That was an aura moment.”
WHAT THEY MEAN“That made you look really cool.”
GROWN-UP VERSION“Presence.” (Your manager calls it “gravitas” and doesn’t have any.)

HOW AURA ARE YOU? (TODAY’S AVERAGE READER, MADE UP)

90%

FIND OUT PROPERLY

DEPT. 05-GZ · 30 SECONDSThe Aura BankYour monthly aura statement. Please sit down before reading.CHECK MY BALANCE →

RELATED WORDS (ALSO ABOUT YOU)

SLANG CHANGES WEEKLY. THIS PAGE WAS ACCURATE FOR AT LEAST AN AFTERNOON.